Business Top Stories

The Promotion Of Giving Free Guns With Every Vehicle Ha Been Stopped By Chatom Ford

The Promotion Of Giving Free Guns With Every Vehicle Ha Been Stopped By Chatom Ford

 A South Alabama Ford dealer removing the plug on promotion on Wednesday just as it was going viral online.

Chatom Ford was giving away a shotgun, a Bible and an American Flag with every purchase.

The dealership launched a new advertisement just hours after ending the other one. This time it has a little less firepower.

“We’re going to give away a Bible, an American Flag and a gift certificate to use wherever you want for whatever you want,” the man in the Facebook advertisement stated.

The old advertisement was put up last Friday. At issue for Ford Motor Company, the dealership giving out a gun with every purchase. Chatom Ford stated they were forced to end the promo early at the request of Ford. The dealer said their post went farther than their expectations. Just days after it went up it had a quarter million views.

The new Independence Day promotion dropping the gun in favor of what they are calling glory. Now giving customers a $200 gift card instead of a weapon.

“If it’s just because we’re afraid they’re going to hurt somebody’s feelings, or somebody is going to get upset well then maybe that’s going down a slippery slope at that point,” DeMarco said.

This new promotion will also run by the end of July.

About the author

Ethane Eddington

Ethane Eddington

I have always had a passion for writing and I bring that passion into my copywriting business. Whether you want the copy writing for an entire website or a simple proofread and edit, I will make sure I bring you the best results I can in as short a time as possible. I have a long back-catalogue of writing experience – I have been an editor of a sports website, I have an NCTJ qualification in journalism and I have written for a news website. I have also gained a Diploma with Merit in copywriting from the Institute of Copywriting. I view myself as a professional and friendly copywriter and editor who can work around you. Whatever kind of copy you are after; be it for a brochure, web copy, direct mail, a newsletter, advert or proof reading, I will dedicate my time to understanding your business and getting you the results you crave. I pride myself on doing the upmost to bring my clients the copy their business and their customers deserve.

Add Comment

Click here to post a comment